About Sportalm

Founded in 1953 as a knitting factory, the offer is exteded to ‘Dirndl’ twelve years later. The development of ski fashion begins in 1973 until the brand portfolio is expanded to fashion in 2004. With the emotion Sportstyle collection, a completely new age of fashion begins at Sportalm – strong growth and excellent successes in the fashion retail trade are achieved. The production is in Bulgaria with 420 employees. 1400 dealers in 22 countries are now selling Austria’s fashionable ambassador. The main export countries are Russia, Germany and France.

The Sportalm collections reflect the special attitude towards life in Kitzbühel. This is where internationality and regionality come together. For women who love Sportalm, originality and worldlyness go hand in hand

Quality awareness: Innovative functional materials (f.e. scuba fabrics) are processed with proven craftsmanship techniques – modern design unquestionably quotes historical role models. The result is unmistakable clothing with attention to detail, high-quality and authentic and made exclusively in Europe. Sportalm emphasizes a sensual and self-confident personality, but the wearer is always the focus. If you wear Sportalm, you simply do not need a fairing.

Originality, Sensuality, joie de vivre: This is where internationality and regionality come together. For women who love Sportalm, originality and worldliness go hand in hand. Innovative functional materials are processed with proven craftsmanship techniques – modern design unquestionably quotes historical role models. The result is unmistakable clothing with attention to detail, high-quality and authentic and made exclusively in Europe

About Ulli Ehrlich

Cool, casual looks, straight in the statement. Ulli Ehrlich is the fashionable top of the two collections from Sportalm.
Ulli Ehrlich sets itself apart from the Sportalm ’emotions’ collection through the choice of fabrics, a sharp play with different outer fabrics, oversizing, a very fashionable statement and even sharper looks
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